CONCEPT: A yearly series of ads printed exclusively in the 2014 Detroit Tigers and Detroit Lions Yearbooks. A delicate balance had to be struck between the branding of the radio station and football & baseball themes of the full page ads.
TITLE: 106.7 The D's Detroit Sports Yearbook Ads
MEDIUM: Adobe Illustrator & Adobe Photoshop
FONTS: Decade, Stratum 2 Bold, Canarsie Slab JL
YEAR: 2014
